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PRATAP CHOWDARY

Experienced media/publishing professional

Global Citizen

I CREATE BRANDS

Customer Empathy

Digital Publishing Guru

OPEN

About Me

I am a MBA by education, NLP practitioner at my Mind, PMP for Projects, Mentor for my Customers and Revenue generator for my Employer.

Transforming businesses into brands is what I do, for my organization and my organization's customers.

EMPLOYMENT

since 2012

Director Digital & Consultant

Pratap Chowdary Consulting

Helping publishers to build their brands, monetize their digital goals. I have been key incubator in their business growth.

2010 - 2012

Cheif Marketing officer

BookGenie

Transformed USDI into a Globally known brand "BookGenie".

Key Achievements:

  • Developed business from 0-250 employees
  • Increased revenue from 0-5 million
  • Introduced new services into organization
  • Tranformed into an indispensable brand
  • Positioned brand as a thought leader

2009 - 2010

Head - Inside Sales

Integra

Key Achivements:
  • Increased the Inside sales performance by 300%
  • Bagged 6 Blue chip customers
  • No Attrition
  • opened businesses for non English markets
  • Improved suspect to win ratio from 50:1 to 4:1
  • Opened digital marketing channels

2008 - 2009

Vice President BD

Infowave

Key Achivements:
  • Responsible to setup BD team
  • Strategize new products
  • Created Marketing channel for the organization
  • Created pull lead flow for the organization
  • Implemented CRM

2003 - 2008

Head Business Developmet

Alden Prepress

Key Achivements:
  • Created new line of business - UK medical transcription
  • Created opportunities for one of a kind business
  • Created entry barriers to the competitors
  • Generated pipeline of 14 Million GBP
  • Generated peak revenue of 6 Million GBP

1999 - 2002

COO

BuPro

Key Achivements:
  • Started company with a Partner
  • Created Digital publishing practices inside company
  • Managed sales team and revenues
  • Opened opportunities for staffing services with ABN Amro
  • Managed a team of 180 people and 150 consultants

EDUCATION

2013

MPFSI

Harvard business school

Learned how to Manage and Transform professional service firms in India.

2011

BA

Kakatiya University

Bachelor of Arts.

2008

PMP

Project management Institute

Learned how to manage projects.

2007

EMBA

American International University

Executive MBA.

1998

PGDCA

Ministry of external affairs

Post graduate diploma in computer applications.

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Expertise

GLOBAL CITIZEN

Worked for customers in 50+ countries

 

Travelled more than 30+ countries

PORTFOLIO

Brands I have supported/consulted

bertelsmann
Pearson
Mcgraw hill
Palgrave
Houghton Mifflin
Infinitas Learning
lannoo
cambridge
cengage
HMW
OUP
TNF
Read Box
Shambhala Publications
the university of chicago press
unieboek
wolters kluwer
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Houghton Mifflin Horcout
ieee
Informa
rcb libri
random house
reed elsevier
Simon Schuster
Wolters Kluwer
Wiley Blackwell
Mondadori
Harper Collins
Hemma
Ediciones
Open University
NHS
lannoo
Epub direct
BMW
dura automotive system
amazon
ebay
longman
lespresso
simplicissimus

View more
The above mentioned logos are trademarks or IP of the relative companies and not owned or related to Pratap Chowdary

SALES SKILLS

Lead Generation

Appointment fixing

Negotiation

Sales closure

Pre sales

Online marketing

Sales force management

Customer service

Key account management

PUBLISHING SKILLS

k-12

Higher ed

ebooks

APPS

XML, SGML

Typesetting

Illustrations

ebooks

Interactive ebooks

Trade publishing

Magazines

TECHNICAL SKILLS

SEO

SEM

Blogging

CRM implementation

White papers

BookFair MGMT

Webinars

TESTIMONIALS

Italy

Marco CroellaManaging Director presso Simplicissimus Book Farm srl

I'm working with Pratap and I find him very professional and creative in solving daily and strategic business problems!

Spanish

José Manuel AntaManaging Director of FANDE

Pratap is a great professional who has detailed knowledge of the technology sector applied to generate improvements in publishing companies. Pratap also has extensive knowledge and experience in marketing and sales, allowing the companies to design projects that meet the needs in each case. He also has a creative and innovative spirit that adds extra value to their training and experience.

Nigeria

Gbenro AdegbolaCEO of Firstveritas

Pratap is excellent with client relations and always comes up with solutions when he intervenes in a matter. I have used his services in several areas, from typesetting to ebook conversion and software design. His knowledge of these and other specialties is deep. But more impressive is his superlative business acumen, which always shows when he talks. He comes across as "the marketer as business consultant". Always offering insights and valuable advise. I wholeheartedly endorse him and recommend his work

Ireland

Gareth CuddyCEO at ePubDirect.com

Pratap has provided outstanding service from day one. With a creative team behind him and his own personal skills, we have been very happy to date. Pratap takes a customer-focused approach to his work and always ensure ultimate satisfaction.Pratap has an eye for detail but is also strong on the strategic side of the business also. Would highly recommend.

uk

Nigel Wyman President Publishing - OKS Group

Pratap is an excellant sales/business development manager with the unique ability to translate the customer requirements to operations in a smooth and efficeint manner.

SERVICES

Shared Marketing Service:

Organizations constantly face hard time to prioritize their long-term vs short-term marketing goals; for an aspiring organization, both of them are equally important and striking the balance between short term and long term plays a vital role in marketing success, hence organization success.

I play vital role in establishing a structure that is scalable and measurable, while making your ROI more organic and predictable. My solutions include flagship management of strategic marketing programs, dedicated or on-demand solutions.

My services Include

Boutique services:

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Social

30,000+
Direct Connections
Fact: only 0.0001% linkedin members have 20k+ direct connections.

Endorsements

SEO - 315

Business Development - 217

Publishing - 151

Social media marketing - 147

Lead Generation - 97

Market Research - 85

Strategy - 77

Please feel free to contact me about anything.

LET'S SOCIALIZE

DROP ME A LINE!

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Pratap Chowdary

pratap@chowdary.me

- Global Citizen

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